How we operate
Our Intelligence Unit
Aurîssey’s Intelligence Unit (AIU) is at the core of the company. The data that flows from the AIU links the activities of all units within the company. In essence, Aurîssey can be understood as a system made up of repositories and information flows.
The work of the company is not linear and its complexity requires an organisational core from which information is gathered, processed, categorised, interpreted and disseminated as appropriate to other units within the company and to external actors. In short, we identify specific needs of our clients, and the options to address those needs.
How do we harness information?
The Aurîssey’s Intelligence Unit uses AI-based tools to gather and process information. It identifies and classifies key or potentially relevant information from its data bases. Two main criteria are applied to the classification of information: a) origin (whether internal or external); and b) application (whether it applies to resources, products/services, or to a commercial activity).
How do we generate knowledge and solutions?
The information, depending on its sources and the origin x application classification matrix, has a value in itself, derived from the fact that all organised information is much more accessible.
As information is not static, it is not a simple resource that is incorporated as one more input. AIU is a dynamic resource that is activated in all directions and at all levels within the company: internally and externally, at the levels of human resources, contact networks, communication,
geo-economic level. In other words, it is the foundation that feeds all stages in strategy design for a client.
The AIU, through its processor and links, operates as a circulatory system, building clients’ positions to ensure access to strategic regions, markets or institutions regarding issued that impact their businesses.
Value Model for Aurîssey services
The key premise of our model is that clients’ starting conditions are quintessential to the development of an access strategy. These conditions are evaluated within a framework consisting of five intersecting spaces:
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Soft Power (scale of values, culture, story, external strategy...)
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Corporate Reputation
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Competitive Intelligence
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Network of influence
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Investment capacity
The AIU dynamically monitors changing conditions and sort out data to reflect new updated scenarios.
Corporate Diplomacy and Access
Corporate Diplomacy and Access Strategy
Reputation analysis
Influence Mapping
Organisational Design for “nonmarket” affairs
Networking Strategy and Optimization of Contact Points
Market Entry and Consolidation
Analysis of potential markets
Analysis of political risks
Industrial location, creation of joint ventures and/or direct investment
Funding and financing management
Support in technological or commercial cooperation agreements
Organization and development of international operations
International legal advice
Stakeholders Management
Stakeholders Mapping.
Strategic stakeholders management.
Crisis Management.
Think Tanks conceptualization and development.
Communication and Digital Strategy.
Media relations.
Information counter-disorder Strategy.
Perception analysis and management.